Stop sending the same message to everyone
Every person in a campaign used to get the exact same wording at each step. Five hundred identical connection notes read like a template to the people receiving them, and you never found out whether a different opening would have done better. Message Variations lets you write up to four versions of any connection note, LinkedIn message or InMail. Botdog rotates them across your prospects, then shows you which version people actually accepted or replied to.

See the Difference
Several phrasings, one step, real results
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One wording for everyone
every prospect at a step got the same text, word for word.
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Testing meant duplicating campaigns
the only way to try a new opener was to clone the whole sequence and split your list by hand.
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No idea what worked
even if you changed the copy halfway through, there was no way to tell which version earned the replies.
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Up to four versions per step
connection notes, messages and InMails, each in its own tab.
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Rotated for you
different people get different phrasings, automatically, with no list splitting.
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A winner you can trust
see sends, acceptances or replies and the rate for every version side by side, with the best one marked Leading.
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A/B Testing Built Into Your Sequence
Each version in its own tab
Click "Add variation" above the editor and a new tab opens, ready to write. Switch between versions with a click, remove one with the "ร" on its tab, and use "Show Preview" to check each version with your merge tags filled in. Attachments, the InMail subject line and your sending settings apply to the whole step, so you only set them once.
One version per person, always
Each prospect is given one version of a step and keeps it, they never receive two different phrasings of the same message, even if a send is retried. Drop back to a single version and the step works exactly as it did before.
Results without the guesswork
A campaign's "Insights" shows a "Message variations" section for every step with more than one version: how many people received each, how many accepted (for connection notes) or replied (for messages and InMails), and the rate for each. A reply is credited to the last message the person received before replying, so a later follow-up never steals credit from the one that worked. No version is called **Leading** until it has at least 20 sends, until then you'll see "Too early to call", so you don't switch off a version after a handful of results.
What people say about Botdog
Real stories. Real results.
Kate G.
I like that Botdog is very intuitive, making it easy even for someone who has never used it before or read any instructions to use it immediately. The initial setup was extremely easy, and it's well integrated with our other tools. It saves an enormous amount of time by automating LinkedIn outreach, allowing my sales team to take over only when a lead replies.
Valentin S.
Siva D.
Kathy L.
I like how easy it is to import and automate the request addition in Botdog. It's a simple search on the system and adding the link to Botdog is as simple as it gets. The initial setup was very simple; I just created a username and connected LinkedIn.
Mohamed A.
Botdog is straightforward and easy to use. It helps me get the tasks I need done - fast and without friction. I use it for product and service discovery, and it consistently leads me to insightful conversations with potential customers every week. It is still quite cheap in comparison with other tools.
Kamil J.
Toni H.
๐ ๐๐ ๐ ๐๐๐ซ๐ ๐๐ญ๐๐ซ๐ญ๐ข๐ง๐ ๐๐ฒ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐จ๐๐๐ฒ, Iโd Skip Manual LinkedIn Engagement and Head Straight to ๐๐จ๐ญ๐๐จ๐ ๐ก
Eldad Stinbook
Cloud Evangelist | Infrastructuโฆ
I subscribed -- in the seven-day free trial, I got several meetings booked. Much better response rate than my LinkedIn Sales Nav InMessages.
Greg Miller
Awesome team! Switching to bot dog - I've been using Dripify and it's wayyy too expensive for the value it provides.
Rasmus Chow
Botdog has completely changed how I approach LinkedIn outreach. I went from sending 10 connections a day manually to 100+ automated, and my response rate actually went up.
Sarah Johnson
VP Sales | SaaS
Best LinkedIn automation tool I've tried. Simple to set up, doesn't get your account flagged, and the team support is fantastic. Worth every penny.
Marco Bianchi
Founder | Agency
Kate G.
I like that Botdog is very intuitive, making it easy even for someone who has never used it before or read any instructions to use it immediately. The initial setup was extremely easy, and it's well integrated with our other tools. It saves an enormous amount of time by automating LinkedIn outreach, allowing my sales team to take over only when a lead replies.
Valentin S.
Siva D.
Kathy L.
I like how easy it is to import and automate the request addition in Botdog. It's a simple search on the system and adding the link to Botdog is as simple as it gets. The initial setup was very simple; I just created a username and connected LinkedIn.
Mohamed A.
Botdog is straightforward and easy to use. It helps me get the tasks I need done - fast and without friction. I use it for product and service discovery, and it consistently leads me to insightful conversations with potential customers every week. It is still quite cheap in comparison with other tools.
Kamil J.
Toni H.
๐ ๐๐ ๐ ๐๐๐ซ๐ ๐๐ญ๐๐ซ๐ญ๐ข๐ง๐ ๐๐ฒ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐จ๐๐๐ฒ, Iโd Skip Manual LinkedIn Engagement and Head Straight to ๐๐จ๐ญ๐๐จ๐ ๐ก
Eldad Stinbook
Cloud Evangelist | Infrastructuโฆ
I subscribed -- in the seven-day free trial, I got several meetings booked. Much better response rate than my LinkedIn Sales Nav InMessages.
Greg Miller
Awesome team! Switching to bot dog - I've been using Dripify and it's wayyy too expensive for the value it provides.
Rasmus Chow
Botdog has completely changed how I approach LinkedIn outreach. I went from sending 10 connections a day manually to 100+ automated, and my response rate actually went up.
Sarah Johnson
VP Sales | SaaS
Best LinkedIn automation tool I've tried. Simple to set up, doesn't get your account flagged, and the team support is fantastic. Worth every penny.
Marco Bianchi
Founder | Agency
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